SEO - Online Reputation Management - Web Marketing: Websalad

Websalad Internet Marketing
Level 2, 2 Barrack Street
Sydney, NSW 2000. Australia
Phone: (61 2) 8080 7475

Search that Converts

Search Engine Optimisation

Websalad, a leader in the field of Search Engine Optimisation, is constantly redefining the latest techniques to ensure your website is increasingly visible to your prospects...

 

Search Optimisation Our clients seek more from their Search Engine Optimisation (SEO) and paid search campaigns. They want their online visitors to take action (convert) via subscriptions, sales, leads and repeat visitation.

Our clients want an active, working website which matches the intention of their visitors at every stage of the buying cycle. They realise that understanding online visitors is key.

Websalad specialises in understanding your online customer and translating this knowledge into an effective 'search driven' website. Our search strategies are designed to work specifically towards driving conversions and maximising website performance.

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Understanding the ‘No-follow’ attribute in SEO

For those SEO ‘first-timers’, understanding the importance of link attributes is paramount when it comes to your link building and networking activity on the web. The ‘no-follow’ tag attribute was introduced by Google in January 2005, the idea behind it being that websites could nullify link value by adding the ‘no-follow’ attribute to meta tags [...]

Search Engine Optimisation Strategies: The importance of ‘description’ Meta tags

A page’s meta description gives Google and other search engine giants a clear indication of what your page is all about. While a page’s meta title may be a simple phrase comprising of a few words, the description tags can be made up of a few keyword specific sentences or paragraphs. The importance of the [...]

Search Engine Optimisation Strategies: Kick-Starting Your Directory Building

At the crux of search engine optimization, building an empire of backlinks and keywords is a quintessential part of maximizing online exposure. An easy way to get started is to engage in directory building. The Internet is littered with tonnes of Directory Listing websites, however you should only want to siphon out the Directory websites [...]

Search Engine Optimisation Strategies: Page Rank

Page Rank is the rank that every page is given by Google when performing it’s search calculations. Named after Larry Page who invented it alongside co-founder of Google Sergey Brin in the late 1990s, the aim of page rank is to return higher quality results but calculating the relevance and importance of a page, page [...]

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