Post -Public Relations is moving online. A huge number of people now read their news online rather than than in print, and experts expect this number to keep rising. Many people are getting their news from the online news services, [...]
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Increasingly, news is distributed and picked up online. With the growing reputation of Blogs and other online content with a news focus, there has been some speculation about the future of press releases. Are they on the way out? Press [...]
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In Public Relations, it is very important to develop strong media relations skills. Online PR is a little bit different, and you may want to think about Blogging Relations. The popular Blogs are getting many pitches from companies or people [...]
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Most savvy marketers know the internet as a media and entertainment industry is on on the rise, but not everyone realises just how much things are changing. There is a decided shift happening at the moment in the media and [...]
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by Jason on July 18th, 2007 in Online PR
Here they are: the top ten tips for writing press releases. Keep these in mind when writing your online press release for maximum impact. 1. Keep to one page in length unless absolutely necessary. 2. Create an angle of interest [...]
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by Jason on July 10th, 2007 in Online PR
One problem with sending out your press releases is the amount that get sent every day – how can you be sure that yours will get read? Journalists are very busy and work to tight deadline. With the amount of [...]
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