Websalad Internet Marketing
Level 2, 2 Barrack Street
Sydney, NSW 2000. Australia
Phone: (61 2) 8080 7475
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Online PR
Online PR requires a different approach - an understanding of search marketing and online distribution is essential to achieve maximum impact across the internet.
Our Clients realise that the internet has become the a prime source of information for both media and consumers. They realise that news travels fast so they need to react quickly in order to position themselves strongly ans achieve maximum visitbility.
Websalad understands that Online PR requires a different approach to traditional PR. We ensure that presss releases are attractive to the search engines and relevent to the people who read them. Our copywriters and SEO team understand the specific techniques required to reach your audience online.
Post -Public Relations is moving online. A huge number of people now read their news online rather than than in print, and experts expect this number to keep rising. Many people are getting their news from the online news services, such as Yahoo! News, or getting news delivered to their inbox by online [...]
Increasingly, news is distributed and picked up online. With the growing reputation of Blogs and other online content with a news focus, there has been some speculation about the future of press releases. Are they on the way out? Press releases, in the ‘old days’, were sent out in hard copy to news officers who shuffled [...]
In Public Relations, it is very important to develop strong media relations skills. Online PR is a little bit different, and you may want to think about Blogging Relations. The popular Blogs are getting many pitches from companies or people who want to get included in the Blog, to generate buzz and get more links. [...]
Most savvy marketers know the internet as a media and entertainment industry is on on the rise, but not everyone realises just how much things are changing. There is a decided shift happening at the moment in the media and entertainment industry, and a new report by PricewaterhouseCooper, released last week, detailed just how much is [...]