Landing page optimisation
Taguchi Multivariate Testing, A-B Split testing, web analytics, KPI's..
The Art of knowing what to do (and test) when your website visitor's show up...
Websalad is building a large collection of free articles, posts, and general information relating to conversion
strategies, optimisation, Taguchi Multivariate Testing, analytics, and more.
Are your prospects lost and confused? Many websites are difficult to navigate, and if yours isn’t answering your visitor’s questions simply and quickly, you will lose them. This goes double for your landing page.
Some issues that cause confusion include:
Too many links to find the necessary information
Irrelevant links on pages
Landing page does not show expected results.
Unclear [...]
When searchers arrive at your website, they expect to see what they have been searching for. The ââ?¬Ë?backââ?¬â?¢ button is just a click away if they donââ?¬â?¢t like what they see. Your landing page should capture attention, and convert visitors into clients.
We have assembled some of the best tips to get you started:
Don�t guess what [...]