European Union to Implement New Internet Regulations
In April 2011, the European Union introduced a new policy regarding how businesses are allowed to use cookies on their websites. Cookies are small, locally stored pieces of data that…
Read more »Presentation Pointers: YouTube Video Timestamps
Yet another way to make content on the web straight to the point and much more relevant: YouTube video timestamps! With YouTube included as one of the largest “search engines”…
Read more »Google Analytics for Facebook Fan Pages
So here I am, sipping on my morning coffee reading through the Search Engine Journal when I stumble across this little gem. The time has finally come; there is a…
Read more »The Great Battle of the CMS
When it comes to selecting a content management system that best suits your criteria, there are hundreds of free CMS platforms to download online – each with the promise of…
Read more »Let your visitors help you sell
User generated content is the new buzz word (or phrase) in online business. The mainstream adoption of social media such as Facebook, Flickr, Wikipedia and YouTube shows us a trend…
Read more »Redesign your website for usability and SEO
Your website should be evaluated regularly, and redesigned every so often to keep it performing for you. There may be many elements you want to consider when redesigning your website…
Read more »Make search engines your friend
When building or modifying a website, you can (and should) use this opportunity to make your website search engine friendly. There are several things you can do that will significantly…
Read more »The Rise and Rise of the Internet
Most savvy marketers know the internet as a media and entertainment industry is on on the rise, but not everyone realises just how much things are changing.
There is a…
Internal Online Search: an essential conversion strategy
What is one of the first things you do when you arrive at a new website? Many people look for, and use,an internal search box. This is because we have…
Read more »Convert from all perspectives
When optimising your website for conversions, be aware that different people will view it in different ways. I mean, specifically, that websites often look different in different web browsers. Many…
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