European Union to Implement New Internet Regulations
In April 2011, the European Union introduced a new policy regarding how businesses are allowed to use cookies on their websites. Cookies are small, locally stored pieces of data that…
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Moving Beyond Apps
It’s safe to say that the development of mobile applications, or simply ‘apps,’ has been one of the defining technologies of recent years, a boom bought about by the massive…
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Why Innovation is Essential for Online Retailers
Being an online retailer presents many challenges, but it’s also an exciting and highly rewarding industry that requires creative thinking in order to stay competitive. Online retail is growing hugely…
Read more »Twitter Places: What Purpose Does It Serve?
If you’ve been following the tech-news reel in recent weeks, you probably would have heard of Twitter’s new endeavour into geo-targeted search. It’s new, it’s fresh and it’s exciting –…
Read more »Customer Reviews: Why They Matter
Customer reviews are powerful sellers, so it’s understandable that they would be one of the most sought after strategies to online retailers and business owners. Trust is an issue on…
Read more »Local Search: Upping the Quality Score
Before I dive into the subject of this post, I just want to make things as clear as possible. Some of the below factors that can attribute to the determining…
Read more »Google Local Search Ranking Factors
Google is unquestionably the biggest player in the market. What makes Google Maps/Local Business the search wunderkind is that it gives small businesses a chance to rank well and maintain…
Read more »Five Simple Tips to Improve Conversions
Sometimes when online businesses begin to notice a decline in their online conversion rates, before thinking laterally about what the catalyst attributing to the decline may be they delve into…
Read more »SEO: The Bing Way
With the explosion of Bing.com onto the search marketing scene, search engine optimizers and internet marketers alike have been questioning the overall differentiation in search algorithms in contrast to the…
Read more »The E-Commerce Essentials
The exponential growth rate of E-Commerce presents an immeasurable number of opportunities for retailers seeking to utilize the vast outreach of online mediums, however, getting started can be a little…
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