Pinterest Guide for Business
Pinterest is a new social network that has very quickly risen to have more users that Google+ and LinkedIn. It is essentially a virtual pinboard; allowing users to create ‘boards’…
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Moving Beyond Apps
It’s safe to say that the development of mobile applications, or simply ‘apps,’ has been one of the defining technologies of recent years, a boom bought about by the massive…
Read more »Buzz management: the online evolution of PR.
Post -Public Relations is moving online. A huge number of people now read their news online rather than than in print, and experts expect this number to keep rising. Many…
Read more »News distribution: Blogs vs press releases
Increasingly, news is distributed and picked up online. With the growing reputation of Blogs and other online content with a news focus, there has been some speculation about the future…
Read more »Blogging Public Relations
In Public Relations, it is very important to develop strong media relations skills. Online PR is a little bit different, and you may want to think about Blogging Relations. The…
Read more »The Rise and Rise of the Internet
Most savvy marketers know the internet as a media and entertainment industry is on on the rise, but not everyone realises just how much things are changing.
There is a…
10 Essential Tips for Writing Online Press Releases
Here they are: the top ten tips for writing press releases. Keep these in mind when writing your online press release for maximum impact.
1. Keep to one page in…
How to get your Online Press Release read
One problem with sending out your press releases is the amount that get sent every day – how can you be sure that yours will get read?
Journalists are very…
Readers or Search Engines?
There are different kinds of readers on the web, and they read your articles in very different ways (this includes blog posts, press releases and website copy). So, is it…
Read more »Making your Online Press Release Newsworthy
The most important part of an online press release is that it needs to attract readers who are looking for something new or important. An online press release must be…
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