In the practice of SEO, you need to be cautious of some of the red flags that possess the power to damage your credibility and totally dismember all of the hard work you put in your SEO campaign.
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When launching a new website there’s some basic steps to take, to make sure that Google will be happy as will your fellow browsers. Keeping it simple and easy to read is the first one of these steps, make sure that the site is well structured and contains information that is relevant its not worth [...]
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Online conversions are associated with targetted clients or consumers attribute measureable value to your business when participating in a desired action on your landing page. A basic description of a landing page is the point at which an Internet visitor lands on your websites – landing pages can be classed as either connected or separate [...]
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Before delving into the specifics of landing page optimisation, the three key concepts of online marketing need to be taken into consideration. These three concepts can be outlined as follows:
Online Acquisition - The physical process of bringing people to your website or landing page
Online Conversion – Persuading site visitors to convert to your online services
Online [...]
To successfully practice the notion of online conversions, it is extremely important that you understand all of the elements surrounding your landing page. Firstly, you must determine what type of landing page you will use to target your online conversions. The three types of landing pages include: The Main Site, The Micro-site (Market specific affiliate [...]
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A few years ago only the biggest online retailers and firms had the tools to properly analyse their customers gaining valuable insights into their browsing patterns and the way in which they perceived the website. These tools are commonly known as Web Analytics and they are now becoming cheaper and free so everyone even the [...]
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