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	<title>SEO Sydney, Search Engine Optimisation, PPC Advertising, Social Media, Web Development, SEO Sydney &#187; Business Blogging</title>
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	<description>Fresh Web Thinking</description>
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		<title>The E-Commerce Essentials</title>
		<link>http://www.websalad.com.au/blog/website-conversion-tips/ecommerce-essentials/</link>
		<comments>http://www.websalad.com.au/blog/website-conversion-tips/ecommerce-essentials/#comments</comments>
		<pubDate>Tue, 21 Apr 2009 02:36:30 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>
		<category><![CDATA[E-Commerce]]></category>
		<category><![CDATA[Website Conversion Tips]]></category>

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		<description><![CDATA[he exponential growth rate of E-Commerce presents an immeasurable number of opportunities for retailers seeking to utilize the vast outreach of online mediums, however, getting started can be a little bit daunting. That's why we've provided a few tips that form the crux of what you need to know about E-Commerce before beginning your online marketing campaign]]></description>
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		<title>Business Blogging: Giving your customers value</title>
		<link>http://www.websalad.com.au/blog/business-blogging/giving-customers-corporate-blogging/</link>
		<comments>http://www.websalad.com.au/blog/business-blogging/giving-customers-corporate-blogging/#comments</comments>
		<pubDate>Wed, 11 Mar 2009 06:31:26 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>

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		<description><![CDATA[



  
It is important that when you launch a corporate blog that you don&#8217;t solely focus on &#8220;what&#8217;s in it for us&#8221;. In the online world, beware that you must walk the tough line between user control and managing corporate and brand messaging. If you give additional value for your customers then there is no [...]]]></description>
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		<title>News distribution: Blogs vs press releases</title>
		<link>http://www.websalad.com.au/blog/business-blogging/news-distribution-blogs-vs-press-releases/</link>
		<comments>http://www.websalad.com.au/blog/business-blogging/news-distribution-blogs-vs-press-releases/#comments</comments>
		<pubDate>Sun, 21 Oct 2007 01:30:16 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>
		<category><![CDATA[Online PR]]></category>
		<category><![CDATA[Social Media Optimisation]]></category>

		<guid isPermaLink="false">http://www.websalad.com.au/business-blogging-articles/news-distribution-blogs-vs-press-releases/</guid>
		<description><![CDATA[Increasingly, news is distributed and picked up online. With the growing reputation of Blogs and other online content with a news focus, there has been some speculation about the future of press releases. Are they on the way out?
Press releases, in the &#8216;old days&#8217;, were sent out in hard copy to news officers who shuffled [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Blogging Public Relations</title>
		<link>http://www.websalad.com.au/blog/business-blogging/blogging-public-relations/</link>
		<comments>http://www.websalad.com.au/blog/business-blogging/blogging-public-relations/#comments</comments>
		<pubDate>Mon, 01 Oct 2007 06:03:14 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>
		<category><![CDATA[Online PR]]></category>

		<guid isPermaLink="false">http://www.websalad.com.au/business-blogging/blogging-public-relations/</guid>
		<description><![CDATA[In Public Relations, it is very important to develop strong media relations skills. Online PR is a little bit different, and you may want to think about Blogging Relations. The popular Blogs are getting many pitches from companies or people who want to get included in the Blog, to generate buzz and get more links. [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
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		<title>Before You Blog&#8230;</title>
		<link>http://www.websalad.com.au/blog/business-blogging/before-you-blog/</link>
		<comments>http://www.websalad.com.au/blog/business-blogging/before-you-blog/#comments</comments>
		<pubDate>Sun, 09 Sep 2007 22:20:26 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>

		<guid isPermaLink="false">http://www.websalad.com.au/business-blogging/before-you-blog/</guid>
		<description><![CDATA[There are many, many reasons to start a business blog. But before you do, make sure you will do it in a way that will help your company, not hurt it. Be sure that you have the right ideas on what you want the blog to do for your company, and that you are doing [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Blogging and PR: Partners Online</title>
		<link>http://www.websalad.com.au/blog/business-blogging/blogging-and-pr-partners-online/</link>
		<comments>http://www.websalad.com.au/blog/business-blogging/blogging-and-pr-partners-online/#comments</comments>
		<pubDate>Fri, 24 Aug 2007 01:04:33 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>

		<guid isPermaLink="false">http://www.websalad.com.au/business-blogging/blogging-and-pr-partners-online/</guid>
		<description><![CDATA[Have you ever thought about using business blogging to compliment your PR campaign? A blog can do virtually anything you want it to do these days, though there are some rules to follow for it to be successful.
Alarm bells going off? One of those rules you may have heard is not to let the PR [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Blog Yourself</title>
		<link>http://www.websalad.com.au/blog/business-blogging/blog-yourself/</link>
		<comments>http://www.websalad.com.au/blog/business-blogging/blog-yourself/#comments</comments>
		<pubDate>Thu, 19 Jul 2007 22:44:22 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>

		<guid isPermaLink="false">http://www.websalad.com.au/business-blogging/blog-yourself/</guid>
		<description><![CDATA[Too busy to blog? It really doesn&#8217;t take long, and if you outsource your blogging you are not doing the best thing for your company. A blog should be personal, it should have a voice. It needs to come from someone who knows what they are talking about &#8211; otherwise it is just more internet [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Goals for your Business Blog</title>
		<link>http://www.websalad.com.au/blog/business-blogging/business-blog-goals/</link>
		<comments>http://www.websalad.com.au/blog/business-blogging/business-blog-goals/#comments</comments>
		<pubDate>Wed, 18 Jul 2007 22:56:22 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>

		<guid isPermaLink="false">http://www.websalad.com.au/business-blogging/business-blog-goals/</guid>
		<description><![CDATA[Your Blog is about achieving specific goals. A Business Blog should focus on your business&#8217;s goals. So don&#8217;t waffle on about your dog, your date or your dinner (unless these are relevant of course).
Your readers are there to interact with you as a representative of your company. You are Blogging to encourage this interaction with [...]]]></description>
		<wfw:commentRss>http://www.websalad.com.au/blog/business-blogging/business-blog-goals/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Politicians Give Web 2.0 a Go</title>
		<link>http://www.websalad.com.au/blog/business-blogging/politicians-give-web-20-a-go/</link>
		<comments>http://www.websalad.com.au/blog/business-blogging/politicians-give-web-20-a-go/#comments</comments>
		<pubDate>Sun, 24 Jun 2007 23:36:26 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>

		<guid isPermaLink="false">http://www.websalad.com.au/2007/06/25/politicians-give-web-20-a-go/</guid>
		<description><![CDATA[With a federal election coming up, politicians on all sides are looking to use the internet to engage new supporters and interact with current followers online.
The American politicians have been doing this for a few years now, and the huge media attention generated have prompted the Aussies to have a go.
Politicians with their own Impact [...]]]></description>
		<wfw:commentRss>http://www.websalad.com.au/blog/business-blogging/politicians-give-web-20-a-go/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Are You Asking The Right Question?</title>
		<link>http://www.websalad.com.au/blog/website-conversion-tips/are-you-asking-the-right-question/</link>
		<comments>http://www.websalad.com.au/blog/website-conversion-tips/are-you-asking-the-right-question/#comments</comments>
		<pubDate>Sat, 23 Jun 2007 01:56:33 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>
		<category><![CDATA[Website Conversion Tips]]></category>

		<guid isPermaLink="false">http://www.websalad.com.au/2007/06/23/are-you-asking-the-right-question/</guid>
		<description><![CDATA[Before you begin redesigning your website to attract more visitors, make sure you are asking yourself the right question.
The main question companies are asking themselves is &#8216;What can I do to my website to get more out of my customers?&#8217; Companies get so caught up in this question that they will often spend a lot [...]]]></description>
		<wfw:commentRss>http://www.websalad.com.au/blog/website-conversion-tips/are-you-asking-the-right-question/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media: What is it and why should I care?</title>
		<link>http://www.websalad.com.au/blog/business-blogging/social-media-what-is-it-and-why-should-i-care/</link>
		<comments>http://www.websalad.com.au/blog/business-blogging/social-media-what-is-it-and-why-should-i-care/#comments</comments>
		<pubDate>Sat, 26 May 2007 00:38:42 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>

		<guid isPermaLink="false">http://www.websalad.com.au/2007/05/26/social-media-what-is-it-and-why-should-i-care/</guid>
		<description><![CDATA[You may have heard a lot of buzz around the term &#8216;Social Media&#8217;. If you haven&#8217;t heard the buzz, you will. So what is it?
Social Media refers to a new generation of user-developed online content. Basically, pretty much anyone with an internet connection can now publish their thoughts, pictures, information, music and videos online. Some [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Essential Tips for Blogging Success</title>
		<link>http://www.websalad.com.au/blog/business-blogging/essential-tips-for-blogging-success/</link>
		<comments>http://www.websalad.com.au/blog/business-blogging/essential-tips-for-blogging-success/#comments</comments>
		<pubDate>Fri, 18 May 2007 07:56:44 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>

		<guid isPermaLink="false">http://www.websalad.com.au/2007/05/18/essential-tips-for-blogging-success/</guid>
		<description><![CDATA[Business Blogs are about communicating with clients, establishing relationships and achieving your company&#8217;s goals through dialogue.
We have assembled some of the best tips to help you get the most out of your Business Blogging experience.

Keep it simple. Choose one topic per post and stick to it.
Use a human voice and a conversational tone.
Offer RSS feeds [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Blogs beat emails</title>
		<link>http://www.websalad.com.au/blog/business-blogging/blogs-beat-emails/</link>
		<comments>http://www.websalad.com.au/blog/business-blogging/blogs-beat-emails/#comments</comments>
		<pubDate>Tue, 15 May 2007 07:59:19 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>

		<guid isPermaLink="false">http://www.websalad.com.au/2007/05/15/blogs-beat-emails/</guid>
		<description><![CDATA[-What is it about Blogs that makes them so effective?
A recent article in The Australian proclaimed that &#8216;Blogs beat emails&#8217; as a form of internal communication within a company.
But are they also a better alternative for general communication with clients and potential clients? You betcha. Heres why:

They are faster. This is because you write your [...]]]></description>
		<wfw:commentRss>http://www.websalad.com.au/blog/business-blogging/blogs-beat-emails/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Corporate Blogging &#8211; a high risk strategy?</title>
		<link>http://www.websalad.com.au/blog/business-blogging/corporate-blogging-a-high-risk-strategy/</link>
		<comments>http://www.websalad.com.au/blog/business-blogging/corporate-blogging-a-high-risk-strategy/#comments</comments>
		<pubDate>Tue, 20 Mar 2007 10:58:30 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Blogging]]></category>

		<guid isPermaLink="false">http://www.websalad.com.au/2007/03/20/corporate-blogging-a-high-risk-strategy/</guid>
		<description><![CDATA[After speaking with a few of my clients over the last week or so, I am constantly amazed by &#8216;the look of horror&#8217; that comes over the CEO&#8217;s face when I suggest that Blogging for corporations is a great idea &#8211; both strategically and (for SEO) tactically.
The first retort that is usually thrown my way [...]]]></description>
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		<slash:comments>0</slash:comments>
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