The Latest from the Salad Bowl

Customer Reviews Meet Their Match with Microformats

by Mark on August 9th, 2010 in Blog

There’s a new trend on the rise in search: it’s called microformat data. Despite its technical nature, the roots of this new method of data presentation are anchored heavily in your customer reviews strategy. Previously, we’ve hinted towards customer review and why they matter. Microformat data is another reason for our persistence in getting this message across!

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Customer Reviews Meet Their Match with Microformats

by Mark on August 9th, 2010 in Blog

There’s a new trend on the rise in search: it’s called microformat data. Despite its technical nature, the roots of this new method of data presentation are anchored heavily in your customer reviews strategy. Previously, we’ve hinted towards customer review and why they matter. Microformat data is another reason for our persistence in getting this message across!

Read More Start the discussion

Mobile Search Statistics: July Commentary

by Mark on August 2nd, 2010 in Mobile Search Optimisation, Uncategorised

Over the past 4 months we’ve witnessed a continuing increase in the percentage share of site visits from traffic operating on mobile devices. To give you a deepened insight into the share percentages, we’ve decided to include a data table from which our averages are derived. Check it out!

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PPC Advertising: Why outsource it?

by Mark on July 26th, 2010 in Pay Per Click

Pay-Per-Click Advertising can be considered a valuable addition to any marketing mix, particularly when looking to supplement branded online campaigns as well as generate valuable leads throughout the crucial stages of your sales cycle.

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Mobile Search Optimisation Statistics: An Inside Look

by Mark on July 19th, 2010 in Mobile Search Optimisation

Mobile search optimisation is definitely a trend on the rise, and with consumers on the web continue to embrace mobile technology with open arms as it plays an increasingly important part in their everyday lives it is important to examine the effect that mobile web browsing is having on all aspects of e-commerce.

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Mobile Search Optimisation the New Frontier

by Justin on July 9th, 2010 in Mobile Search Optimisation

With mobile technology evolving at a staggering rate it’s understandable that the likes of Google want their search services to appeal to mobile users. So what does mobile search mean for website owners?
What is mobile search? Mobile search refers simply to a query entered into a search engine (such as Google or Yahoo) via a [...]

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