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Facebook Rolls Out Massive Privacy Overhall

by Win on August 24th, 2011 in Blog, Social Media Optimisation

Today has been a big day for social media news! Facebook, the worlds largest social network, is pushing out massive changes to how users manage privacy on the site. Announced in a blog post, the changes range from clearer control [...]

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LinkedIn: B2B Marketing’s Secret Weapon

by Win on August 22nd, 2011 in Social Media Optimisation

LinkedIn has created its own paradigm within the social media world. While Twitter and Facebook have been chasing down the larger consumer market, LinkedIn has maintained, refined and enhanced it’s focus on business networking. Even though LinkedIn is especially effective [...]

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Foster New Partnerships with B2B Social Media Marketing

by Win on August 17th, 2011 in Business to Business

Social media is only just beginning to lose its ‘shiny new thing’ sparkle, leaving a common misconception within the internet marketing world that social media strategies are only well suited to business to consumer, or B2C marketing. Looking back at [...]

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Brand Health Check 101: Social Media

by Mark on August 16th, 2010 in Newsletter

When was the last time you had a bit of a dig around the web to check out what’s being said about your brand in the public eye? Regardless if you’re running an online business of physical business, no-one is [...]

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Google’s Android Set To Cause A Storm!

by Mark on August 16th, 2010 in Newsletter

Will the iPhone be uncrowned from its position of dominance in the smart phone market? This may very well be the case with Google’s new Android operating system lurking in the shadows! Just to make things clear, we’re not talking about Google’s smart phone equivalent, the Nexus One, we’re purely talking smart phone software.

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Does Your Website Lead The Search Engine Down The Right Path?

by Mark on August 16th, 2010 in Newsletter

From a user’s perspective, your website may look clean and polished, but how is it seen in the eyes of the search engine? Settling on a user-friendly design is only half the battle for businesses, the second and perhaps most significant challenge of launching a business on the web is making your website as visible to the search engine as possible.

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