Social media is an increasingly popular medium in which virtually anyone with internet access can add internet content. Almost any of these sites has some potential for commercial usefulness, but you need to be careful.
Here is a quick guide to a small sample of popular social media sites and their marketing usefulness.
Digg
Digg is a very [...]
What is good value worth to you? To your customers? Is it about a good price? Not necessarily.
Online Value is about return on investment. If you can sell your customers something that is great value to them - something that will be well worth their time and money, and that they will not regret investing [...]
One problem with sending out your press releases is the amount that get sent every day - how can you be sure that yours will get read?
Journalists are very busy and work to tight deadline. With the amount of press releases sent out, they do not have time to read all of them to see [...]
Links are some of the most important considerations when building up your website’s search engine rankings. The more incoming links to your website, the more the search engines trust it.
You need to attract people’s attention here, and give them a reason to link. A practice widely referred to as ‘linkbaiting’ is about knowing who you [...]